Digital & Online Jobs - Avantgarde Experts

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Published 12 days ago

We are filling the following position for a global company in the field of construction materials which is running its digital hub in Munich:

Web Analytics Manager (m/f/d) Adobe Analytics

Full-time

Professional

München

Your Job Description

Definition and execution of global web analytics strategies to analyze traffic, track campaigns, and report KPIs
Monitoring and adjusting web analytics processes across multiple countries and digital platforms
Discussing business and user requirements with various stakeholders
Implementing improvements in Adobe Analytics in collaboration with external agencies
Utilizing top-tier web analytics tools and dashboards to monitor, report, and optimize web performance
Empowering digital marketers through training while aligning and managing data layer adjustments

Your qualification profile

Master's or bachelor's degree in marketing, business administration or comparable education
Proven experience (4-5 years) and track record in web analytics and data layer configuration
Proficiency in Adobe Launch and Adobe Analytics, and familiarity with Google Search Console and Google Analytics
Deep understanding of KPIs, reports and dashboards and the ability to translate insights into actionable strategies
A sharp analytical mindset and good communication skills
Very good project management skills (e.g. JIRA, Asana, Monday etc.)
Business fluent in English

Benefits

Salary range of 80.000 – 100.000 € p.a.
40 working hours per week, 30 days of vacation
A brand new modern office that fosters creativity and productivity
Relocation Support in the event of a change of location
Being part of an international digital business
Personal career development (e.g. individual support for extra-occupational studies)

About AVANTGARDE Experts

Within the area of marketing & communications, we fill interesting positions with attractive clients throughout Germany from Junior Product Manager to Head of Marketing (m/f/d). Interested? Apply now at AVANTGARDE Experts!